plastic surgery, teen and plastic surgery, plastic surgery, teen and plastic surgery, plastic surgery, teen and plastic surgery, plastic surgery, male plastic surgery, teen and plastic surgery, awful plastic surgery, plastic surgery, bad credit plastic surgery financing

plastic surgery | teen and plastic surgery Information

plastic surgery Resources

teen and plastic surgery News

Wednesday, January 18, 2006

Byline: Mayo Clinic

ROCHESTER, Minn., May 9 (AScribe Newswire) -- Mayo Clinic plastic surgeons report that surgery to remove excess skin and fat in the upper arm, known as an "arm lift," is generally low risk. Minor complications may arise in approximately 25 percent of cases.

"We concluded that an arm lift is a safe procedure, but there are complications associated with it that surgeons and patients should be aware of," says James Knoetgen, III, M.D., Mayo Clinic plastic surgeon and lead study investigator. "Overall, the complication rate is relatively low, and the large majority of complications are minor. The only concerning complication we encountered in our study was injury to or irritation of sensory nerves in the arm that can cause numbness in the forearms, and rarely, pain in the hand and forearm."

In the Mayo Clinic study, the types of complications found to arise following arm lift surgery included fluid collections under the skin (10 percent), poor scarring (10 percent), skin infection (7.5 percent), abscesses under the skin (2.5 percent) and wound separation (7.5 percent). Nerve injuries occurred in 5 percent of the patients; one patient experienced prolonged numbness of one forearm and hand, and another patient developed pain in one forearm and hand. None of the patients required operative treatment for the complications.

Of the 40 patients studied, five had parts of their arm lifts revised, four to make changes in the skin appearance and one to have arm liposuction.

Dr. Knoetgen and Steven Moran, M.D., also a Mayo Clinic plastic surgeon, undertook this research to better understand the complications and outcomes of arm lift surgery, indicates Dr. Knoetgen.

In addition to aesthetic benefits, arm lifts can provide functional benefits for some patients. Dr. Knoetgen explains that in massive weight loss patients, an arm lift can help treat rashes that have developed due to excess upper arm skin sticking to the skin of the armpit and chest. It may also improve ability to exercise and make clothes fit better.

According to the American Society of Plastic Surgeons' (ASPS) statistics, ASPS member surgeons and other certified physicians performed 9,955 arm lifts in 2004. Of these arm lifts, 4 percent were performed on males and 96 percent on females. In addition, the society's statistics indicate a 2845 percent increase in upper arm lift surgeries from 2000 to 2004.

Dr. Knoetgen attributes the rise of this surgery's popularity primarily to the growth in weight loss surgeries such as gastric bypass surgery, since massive weight loss typically results in large amounts of excess skin. He also points out, however, that recently he has witnessed an increased interest in this surgery from non-massive weight loss patients.

This study involved a retrospective review examining all arm lift (brachioplasty) procedures performed between 1988 and 2004 at Mayo Clinic in Rochester, Minn. All of the 40 patients were female, with an average age of 47. Of these, 76 percent underwent arm lift surgery following significant weight loss, 74 percent of whom had gastric bypass surgery. The surgical technique utilized in all patients involved removal of skin and fat skin from the inner side of the upper arm. The patients' arm lift outcomes were studied an average of 50 months following surgery.

These findings will be presented in an abstract at the American Association of Plastic Surgeons 84th Annual Meeting at the Hyatt Regency at Gainey Ranch in Scottsdale, Ariz.

- - - -

CONTACT: Lisa Lucier, Mayo Communications, (000)-000-0000 (days), (000)-000-0000 (evenings), newsbureau@mayo.edu

VIDEO ALERT: Video, including sound bites from a subject expert and patient, plus surgical B-roll, are available through Pathfire's Digital Media Gateway (DMG). See end of this release for details.

NOTE TO EDITORS: Mayo Clinic is now using Pathfire's Digital Media Gateway (DMG) for video news release distribution, to streamline our services and provide content that is easily accessible as needed. On the DMG main page, look for the Mayo Clinic branded page in the left navbar, or click on the VNF Master Locator and search for MayoClinic0024. If you have questions or problems in locating the story, contact Pathfire Customer Support at (000)-000-0000 or support@pathfire.com.

COPYRIGHT 2005 AScribe

Tuesday, January 17, 2006

Byline: Donna De Marco, THE WASHINGTON TIMES

The American Society of Plastic Surgeons (ASPS) is hoping to educate potential patients in a campaign that promotes safety and the importance of using board-certified surgeons.

Reingold Inc., based in the District, has created the $2 million integrated campaign to encourage patients to choose an ASPS member surgeon.

Consumer demand for has increased, thanks in part to the popularity of TV programs such as "Nip/Tuck," "The Swan," "Extreme Makeover" and "I Want a Famous Face."

"The reality shows have educated people about procedures," said Nancy Ryan, director of public relations for the association. "The concern we have is about safety for patients."

ASPS represents about 5,000 plastic surgeons who are certified by the American Board of Plastic Surgery or by the Royal College of Physicians and Surgeons of Canada.

Reingold has created several print ads, which will appear this summer in magazines such as Cosmopolitan, Allure, Fitness, Self and Women's Day.

One ad reads: "The best plastic surgeons aren't afraid of tough questions. They welcome them."

The ad directs potential patients to the association's Web site, plasticsurgery.org.

In addition, ASPS member surgeons will serve as "ambassadors" within their communities by educating patients and displaying posters, brochures and other campaign materials in their offices.

The campaign will continue at least through the end of the year.

Cash cows

If you were wondering what those cows were doing roaming all over Maryland last month, the mystery has been solved.

The cows - well, people dressed as cows - were part of a campaign to promote the Maryland Lottery's "Let Yourself Play" theme. The campaign was created by Eisner Communications in Baltimore.

Cows were seen playing tennis, hanging out at restaurants, exercising at gyms and shopping at malls. They would direct people to bovineunite.com, which included games, videos and a message board.

The cows were used to generate buzz, and that is exactly what they did. The Internet was full of message boards speculating about whether Chick-fil-A, People for the Ethical Treatment of Animals or another group was behind the cow movement.

Earlier this month, a 60-second ad exposed the truth. The ad features two cows tipping a college student's bed while he sleeps. The new take on "cow tipping" is in the spirit of the Lottery's motto, "In life, whoever has the most fun wins."

Eisner officials say the cows came to mind because the grazing animals usually don't have much fun.

The ad will run through next month.

New wins

* The Martin Agency has signed on two new clients. The Richmond ad agency has been hired by Bethesda-based CoStar Group Inc., which provides commercial real estate information. The Martin Agency also has been assigned the Delta Faucet Co.'s brand advertising account. Delta Faucet, with headquarters in Indianapolis, manufacturers residential and commercial faucets.

* Donna De Marco can be reached at 202/636-4884. Advertising & Marketing runs every other Monday.

COPYRIGHT 2005 News World Communications, Inc.